Using the Coldwell Banker Real Estate mark in theme line display, classified display, outdoor, sales literature and flyer advertising. With the launch of our 1997 advertising campaign, we’re introducing a new tag line: Making Real Estate Real Easy, The formats below represent the approved uses of the tag line with both the block and yard sign logo treatments. They are ready for reproduction. Have your publication reduce or enlarge as needed.
These logos may not be altered or modified in any way. Please note that “Expect the best.®” has been removed. Please refer to the Identity Standards section of your 1996 Ad Kit for specific guidelines and instructions. You’ll receive an updated 1997 Identity Standards section later in the year.